MG4PA      Half Unit
People Analytics and Technology

This information is for the 2023/24 session.

Teacher responsible

Dr Francesca Manzi

Availability

This course is compulsory on the MSc in Human Resources and Organisations (Human Resource Management/CIPD). This course is available on the MSc in Human Resources and Organisations (International Employment Relations/CIPD) and MSc in Human Resources and Organisations (Organisational Behaviour). This course is not available as an outside option.

Course content

This course explores the role of metrics and analytics in human resource management (HRM). The current world of work contains all kinds of information and metrics, which guide employee behaviours and could be analysed to make the work more engaging to employees and organizations more efficient. Instead of making human resource decisions based on traditions or gut instinct, we can bring more science to the way people are managed. This course combines substantive people management issues such as performance management and employee turnover with data-driven decision-making skills. In addition, the course will discuss emerging technologies such as AI and machine learning in HRM and the ethics involved. It prepares students to analyse data and evaluate evidence to form ethical people decisions and become better managers. 

This course will help students in three important ways. First, weekly lectures will present up-to-date literature and analytics insights pertinent to particular aspects of managing people. This will provide baseline knowledge for students to think about what may work in their future management. Second, students will work on multiple sample datasets from real-world case studies to identify the HRM problems, evaluate evidence, and analyse data to make people decisions, building their analytics capability and insights in HRM. This practical experience will prepare them to gather and analyze data on their own for their dissertation or future projects. Third, the students will develop the understanding necessary to be thoughtful and critical evaluator of the impact and deployment of emerging technologies in HRM.

This course will explore the following topics: people analytics cycle, HR metrics and performance incentives, recruitment analytics, turnover analytics, HR investment and business performance analysis, big data and algorithmic HRM, AI in HR and relevant legal and ethical issues.

Teaching

15 hours of lectures and 15 hours of seminars in the WT.

This course will be comprise interactive and practical discussions in lectures and hands-on data analysis experiences during seminars. The teaching is also built heavily on case studies, allowing students to analyze data from real life case studies of companies. Students will be also be encouraged to attend the relevant Digital Skills Lab workshops.

Formative coursework

There are two elements in formative assessment. The first element - quizzes - will allow the students to check whether they understand the analytics issues and techniques correctly. The second element - an analytics project report - allows the students to analyse data and interpret results before their final analytics project report based on analysis of a new dataset from an unseen case.

Indicative reading

  • Text book: Edwards, Martin and Kirsten Edwards. 2019. Predictive HR Analytics: Mastering the HR Metric. Publisher: Kogan Page. ISBN: 9780749484446.
  • Davenport, Thomas H., Jeanne Harris, and Jeremy Shapiro. 2010. Competing on talent analytics. Harvard Business Review, 88(10): 52-58.
  • Tambe, Prasanna, Peter Cappelli, and Valery Yakubovich. 2019. Artificial intelligence in human resources management: challenges and a path forward." California Management Review 61(4): 15-42.
  • Case study: Garvin, David. 2013. How Google sold its engineers on management. Harvard Business Review, 91 (12): 74-82.

Assessment

Project (50%, 2000 words) in the ST.
Class participation (10%).
Quiz (40%) in the WT.

The course will be assesed via the following methods:

Class participation assessed on identifying HRM issues and the of role data and analytics in people decisions during seminar discussion (10%).

An individual analytics report (2000 words) to identify the problem(s), analyze data, present findings, and write a report (50%).  

Four quizzes of 10% each testing student skills on identifying variables, appropriate statistical tests, and sound reporting of findings.

The summative assessment aims to gauge students’ capability to identify main HRM issues and decide on relevant evidence and analytics techniques needed to resolve the issues as based on case studies. Critical evaluation of analytics decisions and potential impacts are encouraged in the essay.

Key facts

Department: Management

Total students 2022/23: 104

Average class size 2022/23: 17

Controlled access 2022/23: Yes

Lecture capture used 2022/23: Yes (LT)

Value: Half Unit

Guidelines for interpreting course guide information

Course selection videos

Some departments have produced short videos to introduce their courses. Please refer to the course selection videos index page for further information.

Personal development skills

  • Leadership
  • Team working
  • Problem solving
  • Application of information skills
  • Communication
  • Application of numeracy skills
  • Commercial awareness
  • Specialist skills