ST205      Half Unit
Sample Surveys and Experiments

This information is for the 2022/23 session.

Teacher responsible

Professor Irini Moustaki


This course is available on the BSc in Accounting and Finance, BSc in Business Mathematics and Statistics, BSc in Data Science, BSc in Management, BSc in Mathematics, Statistics and Business, BSc in Politics and Data Science, International Exchange (1 Term) and International Exchange (Full Year). This course is available as an outside option to students on other programmes where regulations permit and to General Course students.

This course cannot be taken with ST307 Aspects of Market Research.


Statistics to the level of ST107 Quantitative Methods or SP201 Research Methods for Social Policy.

Course content

Sampling methods for social surveys. Survey design and estimation. Nonresponse and measurement error. Design of experiments and observational studies.


This course will be delivered through a combination of classes and lectures totalling a minimum of 30 hours in Michaelmas Term. This course includes a reading week in Week 6 of Michaelmas.

Formative coursework

Weekly exercises and group presentations. Students are expected to work on a set of exercises weekly and submit them for marking and feedback. Feedback is provided on the weekly exercises by the beginning of the next class. 

Indicative reading

  • V. Barnett, Sample Survey Principles and Methods (2009)
  • F.J. Fowler Jr, Survey Research Methods (2008). 
  • S. Lohr, Sampling: Design and Analysis (2010)
  • R.L.Scheaffer et al, Elementary Survey Sampling (2005)


Exam (80%, duration: 2 hours) in the January exam period.
Coursework (20%) in the MT.

Student performance results

(2019/20 - 2021/22 combined)

Classification % of students
First 45.3
2:1 37.4
2:2 10.8
Third 4.7
Fail 1.8

Key facts

Department: Statistics

Total students 2021/22: 76

Average class size 2021/22: 15

Capped 2021/22: No

Value: Half Unit

Guidelines for interpreting course guide information

Course selection videos

Some departments have produced short videos to introduce their courses. Please refer to the course selection videos index page for further information.

Personal development skills

  • Self-management
  • Team working
  • Problem solving
  • Communication
  • Application of numeracy skills
  • Specialist skills