Not available in 2017/18
MG425      Half Unit
Global Business Management

This information is for the 2017/18 session.

Teacher responsible

Prof Leslie Willcocks NAB3.23 and Dr Susan Scott NAB3.12

Availability

This course is available on the CEMS Exchange, MBA Exchange, MSc in Management Science (Decision Sciences) and MSc in Marketing. This course is not available as an outside option.

Added CEMS Exchange and MBA Exchange (08.08.17 JO)

Course content

This course studies the varieties of management practices across regions, and how business management can be conducted internationally. Our teaching approach is, within dynamic global, regional and national contexts, to emphasise the interrelationship between international strategy and global operations. Having identified distinctive global business management strategies, and market entry approaches, we explore how these are enabled through organizational structures and information infrastructures, and implemented through marketing, human resource, R&D, and sourcing operational sub-strategies. The course provides an examination of how emerging trends in strategy and operations are entangled with current processes of globalization (including technological capabilities) and what these conditions of possibility mean going forward.  The course focuses on: Perspectives on Globalization; Political Economic, Cultural and Legal Environments and Differences; Strategy in Global Context; Organization Foundations; Technological Architecture; Entry Strategy and Strategic Alliances; Global Sourcing and Logistics Strategy; International Management Challenges especially Projects, Technology , R and D and Innovation; Global Information Systems and Digital Business Management; Managing Across Boundaries; Corporate Social Responsibility and Business Ethics; Regional Business Strategies and International Trade; Regional Strategies and International Trade; Global Digital Business.

Teaching

15 hours of lectures, 13 hours and 30 minutes of seminars and 3 hours of seminars in the LT.

Students on this course will have a reading week in Week 6, in line with departmental policy.

Formative coursework

In classes students will be making presentations of course readings or cases in small teams of two or three as practice for the assessed group presentations, and they will receive feedback on these class presentations.

Indicative reading

Rugman, A. and Collinson, S. (2013) International Business. Prentice Hall, New York

Willcocks, L. (2014) Global Business Management Foundations. Brookes Publishing, Stratford

Hill, C. (2011) International Business: Competing in The Global Marketplace. McGraw Hill, New York, 8th edition.

Ghemawat, P. (2010) Strategy and The Business Landscape. Pearson, New York.

Oshri, I., Kotlarsky, J. and Willcocks, L. (2011) The Handbook of Global Sourcing and Offshoring (Palgrave, London). 2nd edition.

M. Castells (2009) Communication and Power Oxford University Press, Oxford.

Burgelman R., Christensen, C et al. (2009). Strategic Management of Technology and Innovation. McGraw Hill, New York.

Cousins, P. Lamming, R. et al. (2010) Strategic Supply Management : Principles Theory and Practice. Prentice Hall, London.

C. Avgerou (2003) Global Diversity and Information Systems Oxford University Press, Oxford.

Dickens, G. (2011) Global Shift. Mapping the Changing Contours of the Global Economy. Sage, London, 6th edition.

Assessment

Essay (65%, 3000 words) and project (35%, 1500 words) in the LT.

Key facts

Department: Management

Total students 2016/17: 37

Average class size 2016/17: 19

Controlled access 2016/17: Yes

Lecture capture used 2016/17: Yes (LT)

Value: Half Unit

Guidelines for interpreting course guide information

Personal development skills

  • Leadership
  • Self-management
  • Team working
  • Application of information skills
  • Communication
  • Commercial awareness

Course survey results

(2013/14 - 2015/16 combined)

1 = "best" score, 5 = "worst" score

The scores below are average responses.

Response rate: 84%

Question

Average
response

Reading list (Q2.1)

1.9

Materials (Q2.3)

1.6

Course satisfied (Q2.4)

1.8

Lectures (Q2.5)

1.9

Integration (Q2.6)

1.8

Contact (Q2.7)

1.8

Feedback (Q2.8)

2

Recommend (Q2.9)

Yes

75%

Maybe

20%

No

5%