MG418      Half Unit
Open Innovation

This information is for the 2017/18 session.

Teacher responsible

Dr Nadia Millington NAB 5.05

Availability

This course is available on the CEMS Exchange, Global MSc in Management, Global MSc in Management (CEMS MIM), Global MSc in Management (MBA Exchange), MBA Exchange, MSc in Management (1 Year Programme), MSc in Management of Information Systems and Digital Innovation and MSc in Social Innovation and Entrepreneurship. This course is available with permission as an outside option to students on other programmes where regulations permit.

Course content

Week 1: The broader context: Open Innovation

Week 2: Open Innovation: Tools, Theory and Practice Part I

Week 3: Open Innovation: Tools, Theory and Practice Part II

Week 4: Open Innovation and Business Model Innovation

Week 5: Implementing Open Innovation & Networked Innovation

Week 6: Workshop on methodology and design

Week 7: Workshop on methodology and design

Week 8: Workshop on methodology and design

Week 9: Dress rehearsal (presentations)

Week 10: Final presentation

Innovation - in products, processes, and business models - is one of the most important topics for companies today and will likely be even more important in the future. This course focuses on an important trend: Open Innovation, i.e., strategies to tap new product ideas, technologies, and so on, from outside the company. For instance, using technology acquisitions, alliances, client-supplier relationships, crowd sourcing, open corporate campus, innovation ecosystems. The first part of this course reviews the recent literature. The second part focuses on group projects where students apply their insights to a "live" case in a real company. Each group analyses their case, and makes recommendations for an improved Open innovation strategy. The group's analysis and recommendations are presented on the last day of the course.

Teaching

30 hours of lectures in the LT.

Students on this course will have a reading week in Week 6, in line with departmental policy.

Formative coursework

Students will synthesize, critically analyse and present their views in class on relevant literature fields such as technology acquisitions, alliances, client- supplier relationships, crowd sourcing, open corporate campus, innovation ecosystems.

Feedback will be provided in seminars ahead of the submission of their assessed project.

Student teams will work closely with Innovation Partners to conduct research and apply theoretical concepts in the field.

Indicative reading

Cohen, W, & Levinthal, D, 1990, Absorptive capacity, A new perspective on Learning and Innovation, Administrative Science Quarterly, 35, 128-152; Kogut, B. & Zander, U, 1992, Knowledge of the firm, combinative capabilities, and the replication of technology, Organization Science, 3, 383-397; Huston, L, & Sakkab, N, 2006, Teece, D.J. 2010. Business Models, Business Strategy and Innovation, Long Range Planning. 43(2) 172-194 Schenk, E. & Guittard, C. 2011.Towards a characterisation of crowdsourcing practices. Journal of Innovation Economics.; Powell, W., Koput, K., Smith-Doerr, L, 1996, Interorganizational collaboration and the location of innovation, Administrative Science Quarterly, 116-145; Von Hippel, E., 1988, Lead users: A source of novel product concepts, Management Science, 7, 791-805; Prahalad, C.K., & Ramaswami, 2003, Sieg J. H., Wallin M. W., and von Krogh G. 2010. Managerial challenges in open innovation: a study of innovation intermediation in the chemical industry. R&D Management, Innovation Intermediaries: Why internet market places for technology have not yet met the expectations, Creativity and Innovation Management, 1, 14-25.

Assessment

Essay (45%, 2000 words), project (45%, 5000 words) and class participation (10%) in the LT.

Key facts

Department: Management

Total students 2016/17: 40

Average class size 2016/17: 39

Controlled access 2016/17: Yes

Value: Half Unit

Guidelines for interpreting course guide information

Personal development skills

  • Self-management
  • Team working
  • Problem solving
  • Application of information skills
  • Communication
  • Commercial awareness

Course survey results

(2013/14 - 2015/16 combined)

1 = "best" score, 5 = "worst" score

The scores below are average responses.

Response rate: 48%

Question

Average
response

Reading list (Q2.1)

2.2

Materials (Q2.3)

2.2

Course satisfied (Q2.4)

2.1

Lectures (Q2.5)

2.2

Integration (Q2.6)

2.2

Contact (Q2.7)

2.2

Feedback (Q2.8)

2.3

Recommend (Q2.9)

Yes

53%

Maybe

38%

No

9%