A research project funded by the ESRC Social Contexts and Responses to Risk (SCARR) Network http://www.kent.ac.uk/scarr/index.htm

 

Our principal questions for exploration are a) What types of risks do the public face? b) What is the role of regulation? c) How are the public (consumers, citizens, viewers) represented and accounted for by regulators in planning processes? d) How are key stakeholders responding to the activities and policies put forward by the regulators? e) How does the new culture of regulation foster opportunities for public engagement and participation?

Project design and methods

The relations between how regulatory regimes represent the public and how the public understands regulation are complex. The project design involves two parallel case studies for each regulator. Each case study includes three empirical phases in order to permit comparison across regulatory domains: detailed analysis of policy documents and media reports; interviews with key stakeholders; and focus groups with the public. These are designed to explore the interrelationships among the regulators, the media and the public, with the media included because it is they who communicate information about regulation within the public sphere and represent public concern and discussion.

Phase I: Analysis of documents

This phase involves detailed analyses of policy and consultation documents and media coverage, in order to map out how the financial service and communications regulators represent the public within strategic documents and how they include them in their planning processes. Media reports will be analysed also to capture the critical public discussion of the new regulators, government and industry players, to understand how regulatory policy is mediated in the public sphere.

Phase II: Interviews with regulators and stakeholders

Interviews will be held with some 30 key actors from a variety of vantage points across the financial service and communications sectors (e.g. consumer and industry representatives, media and telecommunications professionals and legal representatives), as well other stakeholders and experts participating in the evolving regulatory frameworks. How do these key actors understand the very role of regulation itself? How do they conceptualise the public (consumers, citizens, viewers)? Do they share common assumptions about for example, the types of education and awareness campaigns that would suit the needs of the public?

Phase III: Focus groups with the public

A series of focus group discussions will be held with members of the public. The format of the discussions will explore: What current knowledge or direct experiences does the public have in relation to the new forms of regulation? How do they make sense of the mediated information they receive? How prominent do they envisage the potential risks to be as part of their day-to-day lives? What types of meanings do they attach to these types of risks? How would they anticipate and plan for them? To what extent have regulatory activities enabled the public to participate in making informed choices and decisions?