Yusuke Kuroishi

Yusuke Kuroishi

PhD Candidate in Economics

Department of Economics

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English, Japanese
Key Expertise
Development Economics, Environmental Economics, International Trade

About me

Assistant Professor, Hitotsubashi University

Research interests
Development Economics, Environmental Economics, International Trade (primary)

Job market paper
The Value of Trademarks: Micro Evidence from Chinese Exports to Africa

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This paper studies trademarks in developing countries. I introduce a trademark as a signalling device used to mitigate information frictions in a general equilibrium setting with firm heterogeneity. In my model, highly productive firms are more likely to use a trademark since the revenue increase outweighs the trademark cost only for these firms. This induces reallocation away from less productive firms. I test my predictions using Chinese exports to Africa in the tyre industry. I exploit a sudden change in the member countries ratifying an international trademark agreement. My empirical findings support my predictions. At the extensive margin, a Chinese exporter decreases the probability of exporting to the ratifying countries. On the intensive margin, a large exporter earns more by using a trademark while a small exporter does not use a trademark and its market size shrinks. A back-of-the-envelope calculation suggests welfare increases by 0.19% in Africa from the use of trademarks in the ratifying countries' tyre industries.

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Professor Oriana Bandiera
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Dr Rocco Macchiavello
Professor Oriana Bandiera
Professor Robin Burgess
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Department of Economics,
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