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LSE alumna wins the Apprentice

LSE alumna Yasmina Siadatan is Sir Alan Sugar's latest Apprentice.

Photograph of Yasmina SiadatanThe final Apprentice, aired on BBC One last night (Sunday 7 June), saw Yasmina beat other finalist Kate Walsh to the prize of a six-figure salary with Sir Alan Sugar, one of Britain's most respected business moguls.

Over the programme's run she saw off competition from 14 aspiring business people to win the job on offer. 

Yasmina studied BSc Economic History and Population Studies at LSE graduating in 2004. Aged 27, Yasmina is a highly ambitious restaurant owner and marathon runner. She first experienced the world of business in her dad's restaurant, describes herself as dominating yet adaptable and believes that business is about spotting a gap in the market and filling it better than anyone else can. She admires Sir Richard Branson's attitude to personal service and would love to have been the brains behind Microsoft, where the right idea at the right time led to riches.

Dudley Baines, Emeritus Reader in Economic History was Yasmina's tutor during her time at LSE. He said: 'We'd like to offer our congratulations - it's quite an achievement, and I hope the LSE education helped in some part. We do work our students pretty hard in Economic History but I don't think we put them under quite as much pressure as Sir Alan Sugar does his trainees.'

The Apprentice


Posted 8 June 2009