Programmes

MRes/PhD Management (Marketing)

  • Graduate research
  • Department of Management
  • Application code N2Z2
  • Starting 2018

As a world-class and research-led department of management ranking #2 in our field, our new PhD programme is an integral part of the academic environment at LSE, producing doctoral graduates of the highest quality.

We are also very proud to be ranked #1 in the UK for research in business and management (REF 2014) whose academic research impacts on key social challenges in business and policy across the globe.

You will work closely with a number of international and world-class faculty members as well as a vibrant doctoral community of around 30 students, all pursuing varied research in different fields of management. The programme includes a comprehensive range of methodological training and seminars in specific research areas and you will also have the opportunity to specialise in a designated field.

The Marketing track explores the fundamental dimensions of marketing research, enabling you to understand and contribute to a robust body of knowledge about the behaviour of consumers, companies, managers, and markets. This track covers a range of topics including research methodologies, econometrics, statistics and economics, to enable students to tackle fundamental marketing questions with a unique set of skills. Students will become influential researchers in fields such as consumer behaviour and quantitate modelling, looking further into the behaviour of companies, managers and markets.

The Marketing Faculty Group produces high impact research that is published in premier academic journals in marketing, management, and psychology (eg, Journal of Marketing ResearchMarketing ScienceJournal of Consumer Research, and Psychological Science). The faculty group's research is also internationally recognised for its potential to impact practice in the field, having been recognised with the Marketing Science Institute's Young Scholar Award, and Google-WPP Marketing Research Award and AMA-SRT Forum Award. 

Programme details

Key facts

 
Start date 27 September 2018
Application deadline 14 June 2018. However please note the funding deadlines
Duration Six years full-time: two years MRes, four years PhD  
Availability UK/EU: Open
Overseas: Open 
Tuition fee UK/EU: £4,299 (for the first year) - provisional
Overseas: £17,904 (for the first year)
Financial support LSE PhD Studentships (deadlines 8 January 2018 and 26 April 2018)
Minimum entry requirement 2:1 degree or equivalent in any discipline
GRE/GMAT requirement GMAT or GRE is required for all applicants
English language requirements Standard (see 'assessing your application')
Location  Houghton Street, London

For more information about tuition fees and entry requirements, see the fees and funding and assessing your application sections.

Programme structure and courses

First year

Marketing Seminar: Consumer Behaviour
The course objective is to familiarize students with research in cognitive psychology, social psychology, and marketing on information processing and judgment and decision making related topics to better understand and develop marketing strategies that affect consumer behavior. There are two main aims of this course: (1) to give students a strong foundation for critical thinking in the area of consumer behavior, and (2) to enable students to conceptualize, develop and operationalize research ideas. Therefore, the focus is on understanding current theoretical and methodological approaches to various aspects of consumer behavior, as well as advancing this knowledge by developing testable hypotheses and theoretical perspectives that build on the current knowledgebase.

Marketing Seminar: Quantitative Modelling
Requiring some understanding of calculus, probability, statistics and matrix algebra, the course is designed to develop the quantitative foundations for marketing decisions. Both theoretical models which help analyse marketing issues, and decision-support models will be covered. Features of the course include a focus all marketing decisions: product, pricing, advertising, salesforce and distribution. All necessary analysis tools from resource allocation models to NEIO (New Empirical Industrial Organization) models will be discussed. A comprehensive set of exercises will enable students to test their knowledge of models and their understanding of the material discussed in class. The course will also incorporate recent research findings in all aspects of marketing including online marketing and social media marketing.

Either
Microeconomics 1
The aim of the course is to develop the basic tools for analysing problems of resource allocation used by economists working in research, government and business. The course deals with positive and normative problems. It aims to include modern developments without being overly mathematical, and to develop a capacity to apply economic concepts to real-world problems.
Or
Statistical Inference: Principles, methods and computation
The course will provide a comprehensive coverage on some fundamental aspects of probability and statistics methods and principles. It also covers linear regression analysis. Data illustration using statistical package R constitutes an integral part throughout the course, therefore provides the hands-on experience in simulation and data analysis.

Either
Econometrics for MRes Students (1.0 units):
Or, 1.0 units from the following:

  • Applied Regression Analysis (0.5 units),
  • Multivariate Analysis & Measurement (0.5 units),
  • Causal Inferences for Observational and Experimental Studies (0.5 units)

Second year

The main focus of year two is the Research Paper in Management course where students will be required to produce a research paper, between 7,000 and 15,000 words, related to the student's designated major field, to be submitted at the end of Lent Term.

In addition, students will be required to complete one unit from the following:

  • Labour Economics for Research
  • Applied Regression Analysis
  • Causal Inference for Observational and Experimental Studies
  • Multivariate Analysis and Measurement

*(or equivalent with permission) *

Shortly, you will be able to find the most up-to-date list of courses in the Programme Regulations section of the current School Calendar. 

You must note however that while care has been taken to ensure that this information is up to date and correct, a change of circumstances since publication may cause the School to change, suspend or withdraw a course or programme of study, or change the fees that apply to it. The School will always notify the affected parties as early as practicably possible and propose any viable and relevant alternative options. Note that that the School will neither be liable for information that after publication becomes inaccurate or irrelevant, nor for changing, suspending or withdrawing a course or programme of study due to events outside of its control, which includes but is not limited to a lack of demand for a course or programme of study, industrial action, fire, flood or other environmental or physical damage to premises. 

You must also note that places are limited on some courses and/or subject to specific entry requirements. The School cannot therefore guarantee you a place. Please note that changes to programmes and courses can sometimes occur after you have accepted your offer of a place. These changes are normally made in light of developments in the discipline or path-breaking research, or on the basis of student feedback. Changes can take the form of altered course content, teaching formats or assessment modes. Any such changes are intended to enhance the student learning experience. You should visit the School’s Calendar, or contact the relevant academic department, for information on the availability and/or content of courses and programmes of study. Certain substantive changes will be listed on the updated graduate course and programme information page.

Supervision, progression and assessment

Supervision

Successful applicants will be supervised by the PhD Director of the stream for the duration of the MRes period.

During the MRes period you will have the opportunity to meet and discuss your research interests with a range of faculty members to help ensure you have the right fit with your supervisor for your PhD. This is designed to expose you to various faculty members within the academic group on a rotation basis and also to provide a more integrated experience where you will have the chance to develop their ideas with junior faculty.

Progression and assessment

Students who pass all of the second year courses are awarded an MRes in Management and those who meet the progression standard are upgraded to PhD registration from year three.

Careers

LSE is ranked #5 in the world for its reputation with employers (QS ranking 2016) and the MRes/PhD in Management is an excellent platform to kick start your career.  You will develop advanced analytical and research skills as well as an in depth insight into markets and organisations.

Students who successfully complete the programme often embark on careers in academia with top universities such as UCL, Copenhagen Business School and California State University. Recent doctoral graduates have also gone into careers at companies such as JP Morgan, EY and McKinsey. 

Support for your career

Many leading organisations give careers presentations at the School during the year, and LSE Careers has a wide range of resources available to assist students in their job search. Find out more about the support available to students through LSE Careers.

Assessing your application

We welcome applications for research programmes that complement the academic interests of members of staff at the School, and we recommend that you investigate staff research interests before applying.

See the LSE Experts Directory for more information

We carefully consider each application on an individual basis, taking into account all the information presented on your application form, including your:

- academic achievement (including existing and pending qualifications)
- personal statement
- references
- CV
- GMAT/GRE
- outline research proposal
- sample of written work.

See further information on supporting documents

You may also have to provide evidence of your English proficiency. You do not need to provide this at the time of your application to LSE, but we recommend that you do. See our English language requirements.

When to apply

The application deadline for this programme is 14 June 2018. However to be considered for any LSE funding opportunity, you must have submitted your application and all supporting documents by the funding deadline. See the fees and funding section for more details.

Minimum entry requirements for MRes/PhD Management (Marketing)

Upper second class honours (2:1) degree in any discipline, or the equivalent.

Competition for places at the School is high. This means that even if you meet our minimum entry requirement, this does not guarantee you an offer of admission.

See international entry requirements 

GRE/GMAT requirement

GMAT or GRE is required for all applicants. It must be no more than five years before 1 October 2018, and must show full and percentile scores for all sections.

Find out more about GRE/GMAT 

Fees and funding

Every research student is charged a fee for each year of their programme. The fee covers registration and examination fees payable to the School, lectures, classes and individual supervision, lectures given at other colleges under intercollegiate arrangements and, under current arrangements, membership of the Students' Union. It does not cover living costs  or travel or fieldwork.

Tuition fees 2018/19 for MRes/PhD Management (Marketing)

UK/EU students: £4,299 for the first year (provisional)
Overseas students: £17,904 for the first year

The fee is likely to rise over subsequent years of the programme. The School charges UK/EU research students in line with the level of fee that the Research Councils recommend. The fees for overseas students are likely to rise in line with the assumed percentage increase in pay costs (ie, 4 per cent per annum).

Fee status

The amount of tuition fees you will need to pay, and any financial support you are eligible for, will depend on whether you are classified as a home (UK/EU) or overseas student, otherwise known as your fee status. LSE assesses your fee status based on guidelines provided by the Department of Education.

Further information

Fees and funding opportunities

Scholarships, studentships and other funding

The School recognises that the cost of living in London may be higher than in your home town or country, and we provide over £11.5 million in scholarships each year to our graduate students from the UK, the EU and outside the EU.

This programme is eligible for LSE PhD Studentships. Selection for the PhD Studentships is based on receipt of an application for a place – including all ancillary documents, before the funding deadline. 

Funding deadline for LSE PhD Studentships: 8 January 2018 and 26 April 2018.

In addition to our needs-based awards, LSE also makes available scholarships for students from specific regions of the world and awards for students studying specific subject areas. 

Check the latest information about scholarship opportunities.

External funding

There may be other funding opportunities available through other organisations or governments and we recommend you investigate these options as well.

Find out more about external funding opportunities.

Contact us

Programme enquiries

Unfortunately faculty members are unable to comment on your eligibility without viewing your full application file first. However, If you have any questions regarding the programme please contact the Department of Management PhD Office at dom.phd.enquiries@lse.ac.uk and we will be best able to assist you from there. 

Admissions enquiries

With questions related to the admissions process, please check our admissions frequently asked questions page, or contact the LSE Graduate Admissions team via their getting in touch page.

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