MG446      Half Unit
Strategy, Organisation and Innovation (modular)

This information is for the 2013/14 session.

Teacher responsible

Dr Mia De Kuijper.


This course is compulsory on the Executive Global MSc Management. This course is not available as an outside option.

Course content

This course investigates central questions in strategic management, applying tools from microeconomics, industrial organization and organizational economics to competitive decision making, with the emphasis being on the application of these concepts to business situations. As such the course relies heavily on the analysis of case studies.


Teaching will be scheduled throughout the programme to include (at least) one 4-hour classroom session in each London module.

Formative coursework

Practice exam (1,500 words).

Indicative reading

A reading list will be provided at the start of the course. A primary text will be:  De Kuijper, Mia: Profit Power Economics: A New Competitive Strategy for Creating Sustainable Wealth.


Class participation (4 presentations) (20%).
Individual essay (1,500 words, 30%)
Take home final exam (50%).

Key facts

Department: Management

Total students 2012/13: Unavailable

Average class size 2012/13: Unavailable

Value: Half Unit

Guidelines for interpreting course guide information

Personal development skills

  • Leadership
  • Self-management
  • Team working
  • Problem solving
  • Communication