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Blue Peter presenters join LSE student to produce a fashion show

LSE student Bonnie Chung has been mentoring the BBC's Blue Peter presenters for the past month on how to put on a fashion show.

Zoe Salmon, Konnie Huq and Matt Baker are involved in a fashion show organised by Bonnie, an Industrial Relations student at LSE. The show takes place at the Café de Paris on Thursday 28 February, 6.30-9.30pm.

Bonnie, who is a fashion entrepreneur herself, was approached by the BBC programme while organising a fashion show to celebrate the future of fashion enterprise and creative entrepreneurship. The event, called Fashion Forward will showcase ten fashion designers with entrepreneurial spirit; all planning to run, or are currently running businesses differently to the norm. The Blue Peter team aim to show viewers more about the business element of the fashion world, and the behind the scenes work involved in putting on a fashion show.

One of the companies the event will showcase transforms unwanted clothing into an everyday favourite. Another only uses organic fabrics.

The Blue Peter team have been given challenges and tasks by student Bonnie; Zoe Salmon must design three outfits, get them made up, and come up with a business idea that is innovative enough to be staged at Fashion Forward. Konnie Huq has been asked to scout for models for Zoe's debut collection. Matt Baker has been involved with the design and production of the show.

As well as the Blue Peter team on board, Fashion Forward will feature as guest speaker the CEO of one of the world's most famous shoe companies, with an internship to be awarded for the winning designer.

Tickets: £5 +£1 booking fee for students, £10 + £1 booking fee for non-students (includes clubbing til 3).

Ends

JOURNALISTS: For a front row invitation to the Fashion Forward event, Café De Paris, on Tuesday 28 February, 6.30 - 9.30pm, and to the after-show party, 9.30pm - 3am, contact Bonnie Chung. B.chung@lse.ac.uk|, tel: 07799 424949.

20 February 2006

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