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New findings on the way mobile phones have changed the way we live

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LSE's Dr Carsten Sorensen has advised on a new study on people's mobile phone behaviour commissioned by the Carphone Warehouse.

The Mobile Life Report 2006 is the biggest ever social study examining how mobile phones have changed the way we live, examining society, family, relationships and work. In his essay exploring how mobile phones are changing the way we work, Dr Sorensen, Department of Information Systems, writes: 'this survey found that 46.5 per cent of people who work use their phone to some extent, and nearly 14 per cent of these respondents find it hard or impossible to do their job without their mobile.'

Key findings:

  • Young adults say their mobile phone is more important to them than television
  • Texting has overtaken talking as the most popular way to use mobile phones
  • The majority of young women use their mobile phone to deter the unwanted advances of men
  • Approximately one in 10 people have had a mobile phone stolen. The figures rises to nearly one in five for young women
  • Half of people would use their mobile to record a crime, and more than a third would use the camera or video on their mobile phone to snap a celebrity or newsworthy event
  • One in five people stop and turn their mobile phone off before sex
  • Six tribes of mobile phone users identified - Generation Mobile, Phonatics, Practical Parents, Fingers and Thumbs, Smart Connecteds and Silver Cynics.

  

Ends

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Press cuttings

Reading Chronicle
All you want to know about text but are afraid to ask ... (5 Sep 06)
Love them or hate them, it is hard to deny mobiles have changed the way we live our lives forever. A study, produced by Carphone Warehouse and LSE, revealed a string of facts about mobile use.

Windsor Star, Canada
Sorry, I really gotta take this call (28 July 06)
Lonely hearts hoping for a love connection are increasingly getting a busy signal thanks to a trend that finds people using their cellphones to repel potential suitors. According to one of the largest mobile technology surveys ever conducted by YouGov, in association with the London School of Economics, one in five people admit to enlisting their cell as a "symbolic bodyguard" to deflect the advances of strangers in public, typically staging fake calls or pretending to text message to avoid chats. Results were published this week as part of The Carphone Warehouse's Mobile Life Report 2006.

Ottawa Citizen, Canada
Cellphones handy for dodging losers who want to chat: Survey finds devices are often used as 'symbolic bodyguards' (28 July 06)

Digital-Lifestyles.Info
Brits Love Affair With Mobiles Continues (27 July 06)
In the largest UK study of its kind, the Mobile Life Report has revealed our attitudes towards mobile phones and how they have impacted on our lives, with more than 90% of UK mobile users saying they can't get through the day without using their phone. More than 16,500 people were surveyed for the report, which was published by The Carphone Warehouse in collaboration with the London School of Economics.

Yorkshire Post
Mobiles help women to ward off predators (27 July 06)

Information Week, USA
Cell Phones Changing Sex, Relationships (26 July 06)
When asked to describe the circumstances under which they would turn their phones off or silence them, more people listed movies, restaurants, meetings, or night time than sex. Only one in seven Brits stop and turn off their cell phones before having sex, according to a report touted as the largest ever to examine how mobile phones have changed British life. More than 16,500 people participated in a survey by The Carphone Warehouse and LSE Researchers looked at several aspects of life, but they pointed to sex findings as the most surprising.

VNUNet.com
UK youth addicted to mobile phones (26 July 06)
Young people value their mobile phone more than television, a new study has found. The survey, conducted by the London School of Economics and Carphone Warehouse, polled over 16,500 young people in the UK to find out how mobile phones have changed the way we live.

Cellular News
Largest Ever Social Study of Mobile Phone Usage (25 July 06)
The Mobile Life Report, the biggest ever social study in the UK to examine how mobile phones have changed the way we live has been published by The Carphone Warehouse in association with The London School of Economics and Lord Philip Gould. Over 16,500 people were surveyed by polling organisation YouGov, revealing some new insights into how we live our lives today.

Also in taz, die tageszeitung, Germany, Süddeutsche Zeitung, Germany, The Press, New Zealand, and Daily Telegraph, Australia

The Times
Did you see? (24 July 06)
A survey by Carphone Warehouse and the London School of Economics indicates that 54 per cent of young women sometimes use their phones to 'specifically deter' men from approaching them. In other words, you spot them, they spot you. They don't want to talk, so they pretend to be on the phone. It's fiendish.

The Press & Journal 
Mobile phones matter more to young adults than television - study (24 July 06)
A study conducted by the Carphone Warehouse and LSE has shown that 54 per cent of women in the country use their mobile phones in public places to prevent random people from approaching them.

Daily Record (24 July)
Women call on aid of mobile
The Carphone Warehouse has collaborated with the London School of Economics to produce the Mobile Life Report, which explains how mobile phones have changed their owners' behaviour in Britain.

All Headline News, USA
Survey Says Text Messaging Changing Relationships (24 July 06)
s
hort message service or text messaging from mobile phones are changing the landscape of how people approach romantic relationships. A study conducted by the London School of Economics found that a majority of mobile phone users aged between 18 and 24 have been using SMS to solicit a date. The same study which was published in the British newspaper the Times, said more than half of the respondents say they have exchanged sexually-explicit messages via text messages.

Liverpool Echo
We're all mobile crazy (24 July 06)

Pocket-lint.co.uk
Mobile phones and texting have changed the way people communicate (24 July 06)

India Times
SMS influencing romance: Survey (24 July 06) 

The Herald
So is there any point in getting a degree? (24 July 06)
In light of the recent LSE research on mobile phone usage, the writer comments: 'I'm not sure I needed the London School of Economics to tell me people use mobile phones as a social prop. Who hasn't found themselves tapping away at the bar because their friend is late or has popped to the toilet?' 

The Daily Record, Glasgow
Women call on aid of mobile (24 July 06) 

Agence France Presse
Text speak changing relationships: British survey

The Australian
Text messages changing relationships: survey 

The Observer
Women use mobiles to deter chat-ups (23 July 06)
Mobile Life, one of the most comprehensive studies of mobile-phone use in Britain, will be published tomorrow by Carphone Warehouse, in collaboration with LSE. Its survey of more than 16,500 adults found that 54 per cent of women under 25 admitting using their mobile in public situations to deter people from approaching them. 

posted 24 July 2006

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