Liz  Griffith

Liz Griffith

Head, Market Insights and Strategy

Department of Management

Telephone
+44 (0)20 7955 6410
Extension
6410
Room No
NAB Open Plan 5G

About me

Liz is an expert in marketing strategy, market insights, consumer psychology and behaviour, data analytics, and marketing communications management. She is a qualified behavioural scientist with an MSc in Behavioural Science from LSE. She has a background in visual communication, graphic design and web development.

Liz is currently Head, Market Insights and Strategy for the TRIUM Global Executive MBA programme, delivered jointly by LSE, HEC Paris and NYU Stern. She has 6 years’ experience in management and business education, and previously lead the marketing team in the LSE Department of Management with responsibility for recruiting students to 10 Master’s and Executive programmes.

Expertise

Marketing; data analytics; market insights; market research; consumer psychology; behavioural science; digital marketing; website development; communications and public relations; social media; graphic design