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Uncertainty as Competitive Advantage

Date: Monday 1 December 2014

Time: 7.15pm - 8.45pm

Venue:  Hong Kong Theatre (G.02),LSE Clement House, 99 Aldwych, WC2B 4JF

Speaker: Mark Phillips

Chair: Professor Sandy Pepper 


We are under attack by change. The marketplace and battle-space are increasingly populated by peer competitors and those who can achieve competitive advantage with limited resources. The value of traditional approaches is eroding. We can no longer gain and maintain our strategic position in an industry, market or contested area the way we used to. Cheap and abundant supply chains, the internet, easy user interfaces and the free flow of interpersonal connections over social media challenge our traditional models.

This highly interactive discussion focuses on the one element that remains constant: human decision making. It is unpredictable, complex and wickedly creative. It is the source of all uncertainty. Yet it is the source of competitive advantage. Join us for a ground-breaking discussion on harnessing the power of uncertainty to gain and maintain competitive advantage.


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About the speaker

LSE Alumn Mark Phillips (@markphillipspm) is an accomplished CEO and thought leader. For over 17 years he has built a project management software company and consultancy, serving clients including multinational automotives, web start-ups, global telecoms and financial services, and has led product development on a cutting-edge US Army Research Lab program. Mark has recently released his new book, Reinventing Communication, which will be a key point of reference in this lecture.

For any queries contact us at dom.events@lse.ac.uk


 Mark Phillips