Cover letter structure

Non-speculative applications

Introduction (paragraph 1)

  • Who are you i.e. what are you currently studying
  • Where you saw the job advertised 
  • Title of the job

Competence  (paragraph 2) - what do you offer?

  • Highlight skills related to relevant experience 
  • Include 2 or 3 key selling points which should be relevant to the job and evidenced by the CV
  • Generate interest

Motivation (paragraph 3) - why you want to job?

  • Show focus and knowledge, refer to the main points on the job description
    prove interest
  • Demonstrate why you want to work for the organisation
  • Explain why the job appeals
  • Write about why the sector appeals
  • Use proof of your interest using examples i.e. from extra study, extra curricular activities and jobs

Ending (paragraph 4)

  • Positive close and goodbye

Speculative applications

Introduction (paragraph 1)

  • Who you are
  • Why are you writing
  • Specify the type of work you are looking for
  • Why you want to work for the organisation

Say why you are looking for this type of work  (paragraph 2)

  • Show focus and knowledge of the work and sector
  • Prove interest

Say what you have to offer (paragraph 3)

  • Highlight skills and relevant experience referring to your CV
  • Include 2 or 3 key selling points which should be relevant to the job

Round up (paragraph 4)

  • Restate your interest and suitability for the type of work
  • Show enthusiasm by informing the employer that you will follow up the letter with a phone call
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