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Designing for Nudge Effects: How behaviour management can ease public sector problems

 Knowledge Transfer

Wednesday 23 February 2011

Speakers
Chair: Jane Tinkler, LSE Public Policy Group

Speakers:
Dr Sunjai Gupta,
Deputy Director with the Department of Health
Gavin Jones, Chief Executive, Swindon Borough Council
Click here| to download Gavin Jones' presentation for this event.
Dr David Halpern, Cabinet Office

Overview

Initiatives across the public sector have highlighted that interventions such as fines and penalties have a limited effect in changing behaviours of citizens in areas such as health, recycling and liability payments. However experiments in attempting to 'nudge' citizens into changing behaviours seem to be showing more consistent results.

Click here |to download our 'pre-put' , Designing for Nudge Effects: How behaviour management can ease public sector problems, for this event.

 

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